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In this [course_title] course, you will develop an advance understanding of how firms compete by learning about important analytical approaches that underlie business strategy.

This course explores the evolving world of business strategy, focusing on the increasingly important roles of design, user experience, and innovation in shaping competitive advantage. You’ll learn about more in depth concepts about global integration, diversification and many more.


This course does not involve any written exams. Students need to answer 5 assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Each answer need to be 200 words (1 Page). Once the answers are submitted, the tutor will check and assess the work.


Edukite courses are free to study. To successfully complete a course you must submit all the assignment of the course as part of assessment. Upon successful completion of a course, you can choose to make your achievement formal by obtaining your Certificate at a cost of £49.

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Course Credit: MIT

Course Curriculum

Module 01
Course Overview 00:05:00
Examples Delta 00:25:00
DMK Introduction 00:05:00
Customer Segmentation and Customer Value Proposition 00:25:00
DMK Segmentation Assignment 00:15:00
The Firm as a Bundle of Competencies 00:30:00
Mission I 00:30:00
Mission II 00:20:00
Mission Forms 00:20:00
Module 02
DMK’s Mission 00:15:00
The Mission of the Firm and the Craft of the Strategic Agenda 00:10:00
DMK Strategic Agenda 00:05:00
Innovation 01:00:00
DMK Innovation 00:20:00
Metrics I 00:20:00
Metrics II 00:20:00
DM Metrics 00:10:00
Submit Your Assignment 00:00:00
Certification 00:00:00

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