• No products in the cart.

Search Engines: Technology, Society, and Business. The World Wide Web brings much of the world’s knowledge into the reach of nearly everyone with a computer and an internet connection. The [course_title] will give you an understanding of the basics of how search engines work, and then explore how search engine design impacts business and culture. Topics include search advertising and auctions, search and privacy, search ranking, internationalization, anti-spam efforts, local search, peer-to-peer search, and search of blogs and online communities.


This course does not involve any written exams. Students need to answer 5 assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Each answer needs to be 200 words (1 Page). Once the answers are submitted, the tutor will check and assess the work.


Edukite courses are free to study. To successfully complete a course you must submit all the assignment of the course as part of the assessment. Upon successful completion of a course, you can choose to make your achievement formal by obtaining your Certificate at a cost of £49.

Having an Official Edukite Certification is a great way to celebrate and share your success. You can:

  • Add the certificate to your CV or resume and brighten up your career
  • Show it to prove your success


Course Credit: Open Culture 

Course Curriculum

Module 01
SIMS 141 – Search Engines 01:15:00
SIMS 141 – Search, Google, and Life: Sergey Brin – Google 00:40:00
SIMS 141 – Overview of How Search Engines Work 01:44:00
SIMS 141 – WebSpam: Dr. Marc Najork – Microsoft Research 00:45:00
SIMS 141 – Peter Norvig: Google, Director of Search Quality 00:50:00
SIMS 141 – Search Advertising: Dr. Hal Varian 00:50:00
Module 02
SIMS 141 – Intellectual Property & Search: Jason Schultz,… 00:49:00
SIMS 141 – Peer to Peer Search: Dr. John Chuang 00:53:00
SIMS 141 – Quality & Search: Dr. Geoffrey Nunberg 00:52:00
SIMS 141 – Yahoo! Search: Dr. Jan Pederson & Dr. Daniel… 00:47:00
SIMS 141 – Bradley Horowitz: Yahoo, Director of Technology 01:25:00
Submit Your Assignment 00:00:00
Certification 00:00:00

Course Reviews


9 ratings
  • 5 stars0
  • 4 stars0
  • 3 stars0
  • 2 stars0
  • 1 stars0

No Reviews found for this course.

©2021 Edukite. All Rights Resereved
Edukite is A Part Of Ebrahim College, Charity Commission
Reg No 110841