• LOGIN
  • No products in the cart.

The basics of branding products and services are similar. Branding your service-based small business, though, poses challenges greater than those faced by product-driven companies. In this [course_title], you will learn how to apply the concepts of advertising and marketing to branding. The course examines topics and various strategies related to building, measuring, and managing a brand, including direct and indirect measures of brand equity, structures of desired brand knowledge, choice of brand elements, development of supporting marketing programs, and management of brands over time.

Assessment

This course does not involve any written exams. Students need to answer 5 assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Each answer needs to be 200 words (1 Page). Once the answers are submitted, the tutor will check and assess the work.

Certification

Edukite courses are free to study. To successfully complete a course you must submit all the assignment of the course as part of assessment. Upon successful completion of a course, you can choose to make your achievement formal by obtaining your Certificate at a cost of £49.

Having an Official Edukite Certification is a great way to celebrate and share your success. You can:

  • Add the certificate to your CV or resume and brighten up your career
  • Show it to prove your success

 

Course Credit: Open Learn

Course Curriculum

Introduction 00:10:00
Products, services and branding 00:10:00
How products are defined and classified 00:10:00
Introducing the product life cycle and describing product features 00:10:00
Thinking about the future for the Volkwagen Golf 00:10:00
Building a portfolio of beer brands 00:10:00
Conclusion 00:05:00
Assessment
Submit Your Assignment 00:00:00
Certification 00:00:00

Course Reviews

4.7

4.7
9 ratings
  • 5 stars0
  • 4 stars0
  • 3 stars0
  • 2 stars0
  • 1 stars0

No Reviews found for this course.

9 STUDENTS ENROLLED
©2021 Edukite. All Rights Resereved
Edukite is A Part Of Ebrahim College, Charity Commission
Reg No 110841