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Are you someone who is struggling with the new business? Or are you someone who helps others in the business. If so, then you will be interested in this course!


What is Lead Generation? How do people benefit from this kind of marketing strategy, especially now that we are living in the modern age and almost everything needs to go through online? In this course, questions about lead generation will be answered and discussed thoroughly. 

Furthermore, we have to keep in mind that the most important characteristic in marketing is to be able to adapt to what the market needs and fulfil their demands. In this course, you will be taught how to become a successful internet marketer through lead generation. You will about creating products that can be bought by anyone on the internet. You will be able to evaluate how do home based businesses are decided and be able to make a new profitable business. Considering the profit or income will be the measure of how far your business has come and if the marketing you are doing is effective. So if you want to learn about lead generation, then you must enrol now!

Who is the course for?

  • Professionals who are helping people marketing their products/services through lead generation.
  • People who have the interest to learn the ways to know lead generation.

Entry Requirement:

  • This course is available to all learners, of all academic backgrounds. 
  • Learners should be aged 16 or over to undertake the qualification.
  • Good understanding of English language, numeracy and ICT are required to attend this course.


  • At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful.
  • Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam.


  • After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at a cost of £39 or in PDF format at a cost of £24.
  • PDF certificate’s turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days.

Why choose us?

  • Affordable, engaging & high-quality e-learning study materials;
  • Tutorial videos/materials from the industry leading experts;
  • Study in a user-friendly, advanced online learning platform;
  • Efficient exam systems for the assessment and instant result;
  • The UK & internationally recognised accredited qualification;
  • Access to course content on mobile, tablet or desktop from anywhere anytime;
  • The benefit of applying for NUS Extra Discount Card;
  • 24/7 student support via email.

Career Path:

The Lead Generation Diploma is a useful qualification to possess, and would be beneficial for the following careers:

  • Market Researchers
  • Marketing Specialist
  • Programmers
  • Sales Technicians
  • Webhost programmers.

Course Curriculum

What Is Cold Calling 01:00:00
What Is SMS Marketing 01:00:00
Information Marketing Business 00:30:00
What Are Buttons 00:15:00
Importance of Name Cards in Business 00:15:00
Door to Door 00:15:00
Classified Ads 00:15:00
Networking Conventions 01:00:00
Kinds of Trade Shows 00:15:00
Home Parties 00:15:00
What Is Social Networking? Variety Of Social Networking 01:00:00
Different Between Events and Launches 00:15:00
Publicity 00:15:00
Publish A Book 00:30:00
Word of Mouth 00:15:00
What Is Blogging 01:00:00
What Is Blog Commenting 00:15:00
Article Business Marketing 01:00:00
Tell A Friend 00:15:00
Forum Business Marketing 01:00:00
Email Business Marketing 00:30:00
Social Bookmarking 01:00:00
YouTube Business Marketing 01:00:00
Yahoo! Answers 00:15:00
Press Releases 00:15:00
Benefits of Buying Banner Advertising 00:15:00
Online Classified Ads (Craigslist) 00:15:00
EBay Traffic 00:15:00
Organic Search Engine Traffic 00:15:00
Pay Per Click Advertising 01:00:00
Ezine Solo Ads 00:15:00
Podcast Traffic 00:15:00
Directory Submissions 00:15:00
Social Networking Traffic 01:00:00
RSS Submission 00:15:00
Traffic Exchange Programs 00:15:00
Co-Registration Leads 00:15:00
US Free Ads 01:00:00
User Generated Reviews 00:15:00
Viral Reports 00:15:00
Ad Swapping 01:00:00
Giveaway Events 00:15:00
Conclusion 00:15:00
Mock Exam
Final Exam

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