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Technology strategy is part of strategic frameworks that assist in managing a high-technology business. This type of strategy can be implemented to any businesses who are interested in learning more about upgraded technology strategy class.

Through this [course_title] you are provided with the fundamentals of information technology. You will learn from this how market changes and how innovating your strategies will keep you in the business for a long time.


This course does not involve any written exams. Students need to answer 5 assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Each answer needs to be 200 words (1 Page). Once the answers are submitted, the tutor will check and assess the work.


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Course Credit: MIT

Course Curriculum

Module 01
Creating, capturing, and delivering value with technology strategy 00:30:00
Case: eInk 00:45:00
Case: Apple 2006 00:30:00
Industry life cycles and evolution of markets 01:15:00
Case: Novartis 00:30:00
Partnership case: Intel (A): photolithography strategy in crisis 00:30:00
Organizational of innovation: structure, processes and incentives 01:15:00
Case: Abgenix and the XenoMouse 00:30:00
Appropriability: uniqueness and complementary assets 01:00:00
Case: Ember: developing the next ubiquitous network standard 00:15:00
Open standards, increasing returns, and propriety control 01:15:00
Case: Red Hat and the Linux revolution 00:15:00
Module 02
Partnership case: Google and AOL – Part 1 00:15:00
Partnership case: Google and AOL – Part 2 00:30:00
Horizontal /vertical strategies and the evolution of the value chain 00:30:00
Case: Nokia, Apple iPhone, and Google phone 00:45:00
Case: we’ve got rhythm! Medtronic Corporation’s cardiac pacemaker business 00:30:00
Case: Toyota Motor corporation: launching Prius 00:15:00
Organizational dynamics: overload, time-pacing, simple rules, and probing 01:30:00
Partnership case: Alza/Ciba (1): structuring a deal? 00:15:00
Partnership case: Alza/Ciba (2): managing the relationship, 1977-1979 00:30:00
Case: Kodak and the digital revolution (A) 00:30:00
Conclusions and reflections 03:00:00
Submit Your Assignment 00:00:00
Certification 00:00:00

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