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The [course_title] is designed to help you develop the knowledge and skills for a successful marketing career, whether you are just starting out or have been working for a while. You will be able to effectively build, manage and strategically position brands and plan marketing efforts. You will learn to increase and measure the value of brands and link the strategic branding decisions to the company’s market- and financial performance.

Assessment

This course does not involve any written exams. Students need to answer 5 assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Each answer needs to be 200 words (1 Page). Once the answers are submitted, the tutor will check and assess the work.

Certification

Edukite courses are free to study. To successfully complete a course you must submit all the assignment of the course as part of the assessment. Upon successful completion of a course, you can choose to make your achievement formal by obtaining your Certificate at a cost of £49.

Having an Official Edukite Certification is a great way to celebrate and share your success. You can:

  • Add the certificate to your CV or resume and brighten up your career
  • Show it to prove your success

 

Course Credit: Edukite

 

Course Curriculum

Business Administration
What is Business Administration? 00:30:00
Business and Organisations 00:15:00
Management of Business 00:30:00
Business Organization Perspectives 00:30:00
Decision Making 00:30:00
Approaches to Leadership 00:30:00
Branding
Introduction 00:15:00
The Purple Cow 00:30:00
Try to be an Exceptionist 00:30:00
Make Yourself Well Recognised Before Your Customers 00:30:00
Wow Your Customers 00:30:00
Develop a Personal Style 00:30:00
Use Creative Imageries to Catch the Attention 00:30:00
Be a Traditionalist, Not a Fad Chaser 00:15:00
Bringing Out the Purple Cow in Your Business 00:30:00
Conclusion 00:15:00
Branding Niche
00:00
00:00
00:00
00:00
00:00
00:00
00:00
00:00
00:00
00:00
Social Media Branding
Defining the Terms 00:30:00
Building Your Social Media Branding Strategy 00:15:00
Identifying Your Social Media Audience 00:15:00
The Key Social Media Platforms 00:30:00
Creating Brand-Focused Messages 00:30:00
Developing a Communication Strategy 00:30:00
Assessment
Submit Your Assignment 00:00:00

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