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From newbie to seasoned online marketer or entrepreneur, can benefit from this [course_title] in learning the advantages of the online marketing options that Google offers. Through this course, you will gain a broad understanding of the basics of AdWords and Adsense, including their functions.
With the help of this course, learn the difference between AdWords and Adsense, powerful techniques to invite new customers, local and global advertisement so you can communicate to the right people at the right time.
Assessment
This course does not involve any written exams. Students need to answer 5 assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Each answer needs to be 200 words (1 Page). Once the answers are submitted, the tutor will check and assess the work.
Certification
Edukite courses are free to study. To successfully complete a course you must submit all the assignment of the course as part of the assessment. Upon successful completion of a course, you can choose to make your achievement formal by obtaining your Certificate at a cost of £49.
Having an Official Edukite Certification is a great way to celebrate and share your success. You can:
- Add the certificate to your CV or resume and brighten up your career
- Show it to prove your success
Course Credit: Edukite
Course Curriculum
Introduction to Google Adwords and Adsense | |||
Introduction to Google Adwords and Adsense | 00:30:00 | ||
What is Google Adwords? – Explained. | 00:30:00 | ||
Getting Started with Google AdWords | 00:30:00 | ||
Understanding Different Types of Targeting for Adwords | 00:30:00 | ||
4 Things You Should Know Before Using Google Adwords | 00:30:00 | ||
Top Mistakes By Adword Users | 00:30:00 | ||
Ways to Increase Conversion Rates on Adwords | 00:30:00 | ||
How to Keep Google Adwords Simple | 00:15:00 | ||
Using the Search Based Keyword Tool for Google Adwords | 00:30:00 | ||
How to make Google Adwords Cost Effective for your Business | 00:30:00 | ||
How to Stay Competitive with Google Adwords | 00:15:00 | ||
How to Choose Appropriate Keywords for Google Adwords | 00:30:00 | ||
Common Google Adsense Questions | 00:30:00 | ||
The Ugly Truth about Google Adsense… Not so Ugly | 00:15:00 | ||
Disadvantages to Google Adsense | 00:30:00 | ||
AdSense Advantages | 00:30:00 | ||
Getting an Adsense Ad onto Your Website | 00:30:00 | ||
How to Make Money with Google Adsense | 00:30:00 | ||
Finding Keywords for your Niche Market | 00:15:00 | ||
How to Find a Niche Market for Keyword Marketing | 00:30:00 | ||
Tricks of the Adsense Trade: Ad Placement & Design | 00:30:00 | ||
The Best Formatting for your Adsense Ads | 01:00:00 | ||
Why Adsense Ads Give More Value to Your Visitors | 00:15:00 | ||
Make More Money with Higher Paying Keywords | 01:00:00 | ||
Required Skills to Make Money with Google Adsense | 00:30:00 | ||
Google Adwords | |||
Benefits of online advertising and AdWords | 00:30:00 | ||
Choosing a campaign type | 00:30:00 | ||
Measure your results | 00:30:00 | ||
Assessment | |||
Submit Your Assignment | 00:00:00 | ||
Certification | 00:00:00 |
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